Tag: Aristotle

Mullions to Overton’s Window

I heard these six words yesterday on Seth Godin’s podcast to describe the way that ideas become accepted in political discourse. Ideas can shift from being unthinkable, to…

Seneca says don’t be scruffy – trawling this blog for sales advice

Today I’m preparing for a session I’m giving at the University of Cambridge tomorrow on how to sell ideas. To help prepare, I’m going back through old posts…